Saturday, January 23, 2010

Myxer's BoomBox Looks At The Mobile Entertainment Boom!

As you may know I have been in "mobile" for over ten years, and for the past three I have worked for Myxer, the popular mobile entertainment website.  As the iPhone and other Smartphones have emerged as the primary Internet device for most of us, at Myxer we have experienced tremendous growth in users, engagement and mobile downloads.  Today Myxer has delivered nearly 1 billion downloads to over 30 million users.  As a result, we have collected a lot of interesting mobile industry data and we have just issued our first "BoomBox Report" to openly and transparently share some of our analytics and findings.  Our goal is to slice, dice and highlight our data in regularly monthly reports.

The first edition of Myxer's BoomBox Report looks at the trends we have seen across iPhone and Android devices, and gives a brief 2009 handset overview.  You can download the PDF of the report here.  If you are interested, you can continue to get these monthly reports directly by subscribing at  If you have any questions, comments or want to see any specific data in a future edition of Myxer’s BoomBox Report, feel free to leave a comment or email

As you will see in the report, one of the things our data shows is that Android users on an individual basis consume more content from us than iPhone users do.  In my opinion, that's because one platform is more open than the other, and given the choice, people really do want to consume lots of mobile content.  What do you think?  We'd love for you to share your opinions after you have reviewed the data in Myxer's BoomBox Report.  

Posted via email from Kiss My SASS!